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Scholarship Foundation

About the Scholarship Foundation

Who we are:

The California New Car Dealer Association (CNCDA) Scholarship Foundation is a non-profit organization founded in 1993 dedicated to providing scholarship opportunities to students who are passionate in pursuing studies and ultimately a career in service or operations with new car dealers throughout the Golden State. (Tax ID# 94-4454279)

What we do:

For over 25 years, CNCDA, and its Scholarship Foundation have fueled a vision to support the demand for auto technician and management roles critical to California’s retail automotive industry. We are proud to have awarded scholarships to over 1,300 students, totaling over one million dollars. 

How we make a difference:

The competition and need for quality, new talent is extremely fierce. CNCDA’s Scholarship Foundation is dedicated to:                 

  • Attracting skilled and motivated individuals;
  • Generating the next generation of skilled workers;
  • Amplifying the value of an automotive trade career;
  • And elevating the stature of the retail automotive industry as a whole.

The Scholarship Foundation is funded by generous donations from The California New Car Dealers Association, Dealers, Manufacturers and friends of the industry.

For more information about the new scholarship program contact Danielle Whitmore, CNCDA Foundation Scholarship and Outreach Manager @

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